What might we mean by monoculture? What is the impetus for ‘identitarian’ or nationalistic monoculture movements who do not see, or wish, their society to be pluralistic, not just in the context of Europe but globally? Might we locate positive or even emancipatory aspirations of monoculture? Might a culturally homogeneous society also be inclusive and transformational? What lies at the fringes of monoculture, and what does it not tolerate? What may be the position of the arts within the context of monocultural ideology? Or alternatively, how might the arts look under monocultural ideology when taken to its logical conclusion?


Vvg0 38 scan: (c) M HKA
Non aux Oranges Outspan d'Afrique du Sud, 1980
ink, paper

In the 1970s, South African citrus brand Outspan became a symbol of the exploitation of the black population under the apartheid regime. A boycott campaign by several NGOs against Outspan aimed to put pressure on the South African government and to raise awareness of apartheid in the European public.